The Cole Lawson team is professional, adaptable and creative. This is demonstrated by the range of industry sectors across which we have worked to successfully generate media coverage, develop strategies and manage issues:
Aged care: During 2011, Cole Lawson has been providing issues management and crisis communication advice to an aged care facility in Brisbane. We have a successful track-record working with the aged care sector. In 2009, Cole Lawson won Australia's top public affairs award from the Public Relations Institute of Australia for a campaign we developed for Queensland Meals on Wheels.
Association: We are helping a new, national industry association launch itself to organisations in the aviation and aerospace sectors across Australia. Our client has recently received positive coverage in The Australian and industry publications.
Aviation: Our aviation practice is always one of Cole Lawson's busiest areas. We are currently helping an aviation charter business launch two new aircraft to the executive market with a program of strategy development, media relations, events and promotion.
Energy: Cole Lawson represents several listed, national energy companies in the electricity generation, retail and geothermal sectors. Our client ERM Power recently listed on the ASX, and its prospectus was named by the AFR as one of the best of the year.
Food: Cole Lawson is currently providing issues management advice to a retail food company. This involves developing strategies and plans to protect consumer confidence, brand and reputation in case of future adverse publicity (eg. contamination events or media scrutiny).
Media training: We have recently presented media training to the Bureau of Meteorology in Queensland and the Queensland Teachers' Union. Click here to read more about our media training programs or visit this page to read our clients' feedback on our media training.
Nonprofit: Cole Lawson provides PR support to several nonprofit organisations and recently helped Volunteering Queensland with its media relations during the 2011 Queensland flood crisis.
Safety: In 2009, Cole Lawson helped a national member association raise awareness about the dangers of unsafe insulation installations. This became a national story that positioned our client as the opinion leader on the topic. In May 2011, we helped launch a new safety product to the aviation and mining sectors.
Security: We have just completed the successful rebranding and website development for a leading, national security services company. We also helped our client achieve positive, branded news coverage after they won a national award.
Social justice: In 2010, we won the Queensland public affairs award for excellence for our campaign for the United Motorcycle Council of Queensland. Click here to see our campaign case study.
Trade announcements: We are currently undertaking media relations for several industry associations and nonprofits in various trades sectors. This involves working closely with industry and trade magazines to achieve coverage of our clients' news.
Contact Us for more information.
Last updated: July 8, 2011