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You’ve planned the perfect campaign – but how do you actually make it happen?

Posted on 31/10/2018 by SuperUser Account in Strategy brand Campaign

ampaign strategies are some of the most brilliant documents you will come across. However, the best ones must have two key elements – first, an action plan for implementing the strategy; and second, flexibility to update the strategy over time...

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Why it's time LinkedIn became your organisation's new best friend

Posted on 10/06/2015 by Christie Patten in Social media LinkedIn Digital Media Strategy whatsnew

It's been more than a decade since the social networking site LinkedIn was launched, connecting professionals and organisations with each other on a digital platform filled with potential for networking and business opportunities. Our Consultant and digital media buff Christie Patten explains why organisations need to be taking more notice of LinkedIn and how they can get the most out of it as a communication tool.

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