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Real presentation nerves overcome by Virtual Reality

Posted on 7/02/2018 by SuperUser Account in Cole Lawson whatsnew presentation skills training VRexperience Virtual Rehearsal 2018

People who dread speaking in front of an audience can now be the first in Australia to experience Virtual Reality (VR) training that calms their nerves by allowing them to practise in front of a “live” crowd...

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Stage Fright: Living Your Worst Nightmare with a Virtual Reality Experience

Posted on 6/02/2018 by SuperUser Account in Cole Lawson presentation skills training VRexperience Virtual Rehearsal whatsnew 2018

“Imagine the audience in their underwear”, they said. “Just look at a spot on the back wall”, they insisted...

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Why crisis management and brand reputation will define the PR-scape in 2018

Posted on 19/12/2017 by Rhiannon Smith in Cole Lawson whatsnew issues and crisis management 2017

The effect of a hyper-vigilant traditional media, and an engaged public who can live stream at the touch of a button, will continue to ring alarm bells for public relations professionals in 2018.

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Puma Energy annual report awarded in London

Posted on 16/11/2017 by Rhiannon Smith in Cole Lawson puma energy pr photoshoot whatsnew whatsnews

Cole Lawson’s client Puma Energy took home the award for ‘Best annual report’ at the prestigious 2017 Corporate and Financial Awards in London

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Top 5 tips to raise the profile of your business

Posted on 18/08/2017 by Rhiannon Smith in Media relations whatsnew publicity public relations media coverage

“There is only one thing in life worse than being talked about, and that is not being talked about” – Oscar Wilde

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Agency versus in-house: why not have both?

Posted on 7/06/2017 by Rhiannon Smith in whatsnew Agency

Have you considered how your in-house communication team could collaborate with an agency to maximise your communications budget and generate amazing results? Read on to find out why you should be considering this partnership.

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Sounding like you mean business, for business

Posted on 30/05/2017 by Rhiannon Smith in whatsnew corporate training public speaking

Our Account Executive and Presentation Skills Trainer Rhiannon Smith discusses the six simple things you can do to instantly improve your public speaking skills.

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Facebook is not dead

Posted on 11/04/2017 by Rhiannon Smith in Social media whatsnew Facebook

The launch of Facebook’s latest features has sparked engagement among professional and personal users alike. As a public relations practitioner, these new social media features almost always provide positive opportunities for our clients.

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Why corporate conscience is your most important asset in a crisis

Posted on 3/01/2017 by Rhiannon Smith in issues and crisis management aviation whatsnew

As the dust settles on the QANTAS Dubai debacle, the reported stories of 480 stranded passengers arriving late into Sydney have left the airline with important questions to answer. Such as, how did the airline manage to take an inconvenient, yet manageable situation, and turn it into a frustrating mess that dominated headlines throughout the new year’s news cycle?

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Top tips for young PR professionals

Posted on 16/05/2016 by Rhiannon Smith in whatsnew Internships

Leaving the familiar walls of university and embarking on your journey in the ‘real world’ as a young professional is exciting, but it can be daunting. To help you navigate this new environment and beat those first-day nerves, we have compiled a list of five things young professionals should know when starting out in public relations.

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